CEO David Keen talks ‘Brand Sri Lanka’

QUO has been involved in the branding of quite a few ‘household names’ in Sri Lankan hospitality, including Jetwing, Sun Aqua and Galle Face Hotel and CEO David Keen frequently visits the country for business.

On his latest trip, the Daily Financial Times Sri Lanka caught up with him for insights on destination marketing in Sri Lanka, the challenges faced by local operators and areas that need improvement.

Read the full article and David’s recommendations for ‘Brand Sri Lanka’ here.