“We have to stop doing ‘ordinary,’ QUO CEO David Keen proclaimed to HICAP delegates in 2014. “Predictable hotels are no longer desirable.”
Telecoms, computer technology, industrial design – big industries had seen big changes over the preceding 25 years. The hotel industry must surely be on the “brink of revolution”.
Fast-forward four years and we’re still waiting for real ‘disruption’. To reprise the call for innovation, David will revisit the topic in this THINC Talk: The State of the ‘Brand Revolution’ at the Tourism, Hotel Investment & Networking Conference (THINC INNOVATE 2018). Taking place from 23-24 May at the Anantara Siam Bangkok Hotel, the conference will bring together the region’s key “decision-makers and senior executives in the tourism and hospitality industry.”
Check the full agenda for THINC INNOVATE here.
To get you fired up for change, here’s David’s HICAP speech from 2014.